Lemonade Craze eyeshadow palette – Review

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It’s really hard to miss Maybelline’s Lemonade Craze palette when you see it on the shelves: it looks fresh, summery, colourful and you can easily picture yourself strutting your stuff sporting the cutest eye looks.


Lemonade Craze close up of the shadows

European version

Lemonade Craze close up look

American version (source: Maybelline’s Instagram)

The layouts are different, but the shades are exactly the same, so let’s get into this review straight away!


Price point

The price of the Lemonade Craze palette vastly differs whether you buy it in the US or in Europe. These are the prices that I found online:

$10.99 on Amazon US

$10.99 on the Target website

$10.98 on the Walmart website

£14.99 on Amazon UK


Personally, I bought it at the local drugstore and paid €17.99 (that’s $21.05 and it makes me want to die).


Packaging and quantity of product

The packaging of the Lemonade Craze palette is pretty straightforward: it’s black plastic, doesn’t have a mirror and feels quite inexpensive. Nothing to write home about.

The palette is said to have a citrus scent and that claim is true.

There are 12 shadows for a total of 13.6g.

Swatches of the Lemonade Craze palette

Swatches with an eyeshadow base underneath

Review of the Lemonade Craze palette

The back of the palette gives instructions on how to create three signature looks, so those are the looks that I tried. This is what I used to test out the shadows:

Eyeshadow base: MAC Pro Longwear Paint Pot (in Ochre)

Brushes: Real Techniques Deluxe Crease Brush, Real Techniques Base Shadow Brush, my fingers, MAC 217S, Nanshi Blending Eyeshadow, Nanshi Smudge Brush, Makeup Revolution Pro 101 Eyeshadow Brush

Most of the matte eyeshadows were problematic: they are chalky, powdery, patchy and most of the time will blend out into nothing. The shades are really cute and interesting, but their pigmentation is poor. The only shade that sort of stands out in my opinion of Old-Fashioned. It’s a really sultry chocolate kind of colour but, unfortunately, it takes a lot of building up and blending to get it to show properly.

The two most appealing shades of the palette, Icepop and Lemonade Craze, are huge disappointments when applied with a brush. Even a spritz of Mac Fix + doesn’t help them pop.

The shimmers are probably the only decent shades. Strawberry Lemonade looks absolutely beautiful on its own and can easily be applied with the fingers. Sugar Coated is by far my favourite and could compete with similar copper shades from high end palettes.

The shadows kick up a lot of powder and there is definitely quite a bit of fallout going on. Don’t bother doing your face makeup first.

Lemonade Craze eyeshadow palette fallout

After a few uses


Final thoughts

I think the colour story of the Lemonade Craze palette is really interesting and it’s the kind of colours you’d be dying to put on in the summer. However, the execution is definitely not up to par. There’s a lot of room for improvement as far as the matte shades are concerned. A couple of shimmers are really good, but that’s not enough to make a palette worth buying.

I regret spending 20 bucks on that palette because I know I won’t reach for it. I have other yellows and pinks that I use almost on a daily basis and which never disappoint.

If you are into colourful makeup, I recommend checking out the Zulu Eyeshadow Palette by Juvia’s Place. It has a super bright yellow and a great pink and it’s roughly the same price range as the Lemonade Craze.

Colourpop also has some fun yellow and pink shades and they are extremely affordable.


That’s all for today. I hope you found this review useful 😉



Maybelline's Lemonade Craze Palette









  1. July 24, 2018 / 5:38 pm

    wow, well that’s disappointing. It seems only a few drugstore brands are learning how to get it right when it comes to an eyeshadow palette. But you’re right, if you’re into colorful makeup I always find myself recommending something from Juvia’s place.

    • Kate
      July 24, 2018 / 5:45 pm

      God yes, they know what they’re doing.
      I’ve heard Milani are trying to step up their game when it comes to eyeshadow palettes, but we don’t get Milani products that much in Europe. I can only find it on Beauty Bay.

      • July 24, 2018 / 5:47 pm

        Ugh, I’m actually running a few errands today and I’ve been trying to find their palette at drugstores with no luck. Maybe today my luck will change !

        • Kate
          July 24, 2018 / 5:49 pm

          I think Milani is in Target, but I could be wrong 🙂

          • July 24, 2018 / 5:50 pm

            I haven’t checked their, but there’s one in my area that I can check out. Thankyou so much Kate!

          • Kate
            July 24, 2018 / 5:51 pm

            My pleasure!

    • Kate
      July 19, 2018 / 1:29 pm

      Thanks. They don’t perform well, though. European or American version, give it a pass!

  2. Mahiya
    July 3, 2018 / 6:19 pm

    Wow the swatches were amazing.. i think i alerady like the colors ice pop and main squeeze and i love maybelline products too so i gues i need to try this .. awesome review 🙂

    • Kate
      July 3, 2018 / 6:36 pm

      Thanks for your comment. But I have to warn you: they’re not as pigmented when you blend them with brushes.

  3. July 1, 2018 / 9:15 pm

    I think I need this in my life! You know what I struggle with is good eyeliner and primers! Help me girl!

    • Kate
      July 1, 2018 / 9:42 pm

      I’m starting to think primers aren’t that useful… I couldn’t advise you on a particular one to buy, as that depends so much on your skin type.

      I’m happy with my MAC eyeliner, but I’ve heard good things about Kat Von D’s Tattoo and Stila’s.
      Thanks for commenting xxxx

      • July 1, 2018 / 9:50 pm

        I see a difference not using primer on my skin but it depends… damn hormones! For eye liner it seems to always crease and leave a trace on my upper eye lid. You know I’m new at this whole make-up world so I’m sure I’m applying it weird. LOL I just want it to stay in place! Thanks for your advice! I absolute LOVE your blog!

        • Kate
          July 1, 2018 / 11:46 pm

          If I know I’m going to be wearing eyeliner for a while (and my eyelids are oily), I’ll go over the line with an angled brush and some black eyeshadow. Normally it doesn’t budge all day.
          Thanks for your comment <333333

  4. July 1, 2018 / 3:02 pm

    That’s disappointing, the lemonade craze looked stunning. Definitely need to check out the Zulu palette, I love my shocking pinks.

    • Kate
      July 1, 2018 / 3:38 pm

      Oh yeah, then it really is for you!

  5. July 1, 2018 / 6:59 am

    I’ve been lusting after this palette since I first seen it, so I’m rather disappointed that it’s lroven to not be the greatest. However I think I’d be more disappointed if I purchased it and it wasn’t as good as it looks! Thanks for sharing, really enjoying your posts x

    • Kate
      July 1, 2018 / 9:20 am

      Thanks for commenting. Depending on where you live I’d recommend other brands, if you like colourful looks.

  6. July 1, 2018 / 5:11 am

    Sorry to hear this palette didn’t work for you:( The shades look nice in the pan and the name of the palette is cute!

    • Kate
      July 1, 2018 / 5:19 am

      Yup, lots of potentially good ideas but poor execution 🙂

  7. June 30, 2018 / 8:48 pm

    I was really curious about this palette , but now that I saw your post I realized this palette is not what I though it would be! Sadly! (btw the swatches are really beautiful)

    • Kate
      June 30, 2018 / 8:54 pm

      There’s other palettes in the same price range that perform better.
      Yes, the swatches are cute and that goes to show that there’s such a huge gap between beautiful swatches and good makeup 🙂
      Thanks for commenting 🙂

  8. June 30, 2018 / 8:44 pm

    Ah that’s such a shame it didn’t perform well. That yellow looks so pretty too😕

    • Kate
      June 30, 2018 / 8:53 pm

      Not my first useless makeup purchase unfortunately 🙂

  9. June 30, 2018 / 6:48 pm

    The colours look gorgeous! 😍

    • Kate
      June 30, 2018 / 6:50 pm

      Deceivingly good 🙂

  10. June 30, 2018 / 5:45 pm

    I am not that “big” into makeup but I like a good eye pallette that offers a variety of colors. I really liked to look of this one and was surprised that you didn’t like it. Was it not bold enough? Would it work for someone that prefers a more toned down look?

    • Kate
      June 30, 2018 / 5:54 pm

      This palette doesn’t really have a variety of colours. It’s just a bunch of beiges with a hot pink and a yellow thrown into the mix. And what bothers me is that those two pops of colour don’t perform that well.
      There are so many other options when it comes to affordable/varied or colourful eyeshadow palettes 🙂
      Jen, we should play with makeup someday!

      • June 30, 2018 / 6:29 pm

        I love makeup, i just don’t have a lot of it. Just the basics.

        • Kate
          June 30, 2018 / 6:31 pm

          That’s great. I tend to be a compulsive makeup buyer, but I keep going back to my good old classics.
          Less is more :)))

          • June 30, 2018 / 6:34 pm

            I don’t wear it often. Since I got sick, I don’t go anywhere very often. When I do, I have to be careful how I spend my limited energy. It seems like makeup is always the thing I can do without if I have to.

          • Kate
            June 30, 2018 / 6:46 pm

            Of course, if your energy is limited, there are way more important things!

  11. June 30, 2018 / 5:24 pm

    Nice post… nice colors and swatches look really good.. I somehow liked the European version more… 😊🤗

    • Kate
      June 30, 2018 / 5:55 pm

      Me too! Except for the price lol
      Thanks xxxxx

      • June 30, 2018 / 5:58 pm

        Haha… that’s true😁😉

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