Beauty Bay recently released a collection of three eyeshadow palettes which all sold out in a matter of hours. I was one of the lucky people to have been able to grab the Beauty Bay Origin eyeshadow palette.
The collection, named Colour Theory, is made up of three palettes: Origin (the beginner-friendly one), Evolve (the intermediate, wearable/experimental one), and Identity (the bold one).
Also, I’m going to use Beauty Bay’s description of the palette because I couldn’t phrase it better than they did: Origin is your not-so-basic basics palette, containing a selection of warm and neutral shades to create wearable, casual, and daytime eye looks. Here you’ll find a combination of 42 matte, metallic and colour-changing duochrome finishes – it’s the perfect starting point to plot the direction of your beauty journey.
Price point, packaging and quantity
Price: £25 or €28, available on the Beauty Bay website.
Quantity: 42 shadows of 1.4g each (that’s €0.47 per gram, I’m sure you’re wondering). Word of warning: this isn’t going to be the most travel-friendly palette you own.
The Beauty Bay Origin eyeshadow palette is vegan friendly and PETA certified cruelty free.
It was made in the PRC, but designed in the UK.
Packaging: The palette itself is absolutely stunning. All matte black with holographic rose gold (or is it copper?) lettering. And I loved the experience of unwrapping it. It spoke to my inner child. Great point, as you can see in the picture above: it has a huge mirror. The palette is pretty heavy, obviously, but if you fold it, just like a laptop, the mirror serves as a great table mirror.
Review and swatches
Texture: the mattes feel very soft and the shimmers / metallics almost buttery. They swatch amazingly, but we all know swatches don’t always tell the truth. It’s when you’re applying these shadows that you see what you’re actually dealing with.
Pigmentation: The transition shades might seem on the light side at times, especially when swatching, but as I said before: swatches don’t mean a thing about the quality of shadows, they just look good (I mean, look at my pictures – ha). But this is actually the strong point of the Beauty Bay Origin eyeshadow palette, because super pigmented shadows are hard to work with (here’s looking at you Subculture) or won’t be beginner-friendly. It isn’t the case at all here. In short, the pigmentation is exactly what it should be. I see what you did there, Beauty Bay. Clever.
The pigmentation of the shimmers and metallics is out of this world.
Application: this is in my opinion the strongest point of the palette. They do all the blending. You hardly have to do anything. These shadows literally make you feel like the next John Maclean (I do realise I’m infatuated at this point). I can totally understand why this palette is absolutely amazing for beginners. Honestly, it’s hard to make a mistake here. It literally takes seconds to blend the transition and the crease shades. Don’t even bother to use a (wet) brush to apply the metallics: a swipe of the finger will give you full payoff.
If you don’t know who John Maclean is: please.
Another thing about this palette that totally drew me in was the step-by-step application process. As you can see in the picture above (leave a comment if you liked my musical reference), each column follows the 6 steps of the usual eyeshadow application process: base, transition, crease, liner, pop, highlight. That means you don’t need to think, rummage through your palette collection for one specific shade, or get creative (eyeshadow creativity isn’t my strong suit): you just follow the steps and end up looking like someone who actually knows how to apply makeup!
Staying power: Again, nothing bad to say here. They stand the test of time, just like any high quality eyeshadows would.
Would I recommend the Beauty Bay Origin eyeshadow palette?
Hell to the yes.
My girl Makeupstruggles was saying this in her latest video: don’t buy makeup for the woman you’d like to be, buy makeup for the woman you actually are (in my case that means that I should stop buying blue eyeshadows). The Beauty Bay Origin eyeshadow palette is perfect for me. I don’t need to get creative, I don’t get overwhelmed by complex or incomprehensible colour stories. It’s a step-by-step guide that I can trust and that’s exactly what I need when I don’t want to think (which tends to happen a lot these days).
And it’s not just perfect for me, it’s perfect for anyone who needs simple yet polished eye looks, it’s perfect for beginners, it’s perfect for anyone who needs a variation of shadows but is on a budget, and it’s perfect when you need to be out the door quickly. There’s probably a lot of other people who would find the Beauty Bay Origin eyeshadow palette to be a perfect fit, but my review is almost 1000 words long and I’m sure no one is reading at this point.
The only negative thing I have to say about it is that I’m not sure that people with deeper complexions would be able to follow all of the 6-shadow processes as I find some of the base shades to be extremely pale.